Difference between revisions of "Competitive analysis"
(Created page with "Competitive analysis is feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with par...") |
(No difference)
|
Revision as of 23:08, 2 July 2020
Competitive analysis is feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.
Definition
According to Macroeconomics by Mankiw (7th edition),
- Competitive analysis. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.
