Difference between revisions of "Competitive analysis"

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==Definition==
 
==Definition==
According to the [[Juran's Quality Handbook by Defeo (7th edition) ]],
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According to [[Juran's Quality Handbook by Defeo (7th edition)]],
 
:[[Competitive analysis]]. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.
 
:[[Competitive analysis]]. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.
  
 
[[Category: Quality Management]][[Category: Articles]]
 
[[Category: Quality Management]][[Category: Articles]]

Revision as of 16:07, 3 July 2020

Competitive analysis is feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.

Definition

According to Juran's Quality Handbook by Defeo (7th edition),

Competitive analysis. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.