Difference between revisions of "Experience curve"

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(Created page with "Experience curve (learning curve) is a decline in the average cost with accumulated production experience. ==Definition== According to Marketing Management by Kelle...")
 
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According to [[Marketing Management by Keller and Kotler (15th edition)]],
 
According to [[Marketing Management by Keller and Kotler (15th edition)]],
 
:[[Experience curve]] ([[learning curve]]). A decline in the average cost with accumulated production experience.
 
:[[Experience curve]] ([[learning curve]]). A decline in the average cost with accumulated production experience.
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According to [[Cost Accounting by Horngren, Datar, Rajan (14th edition)]],
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:[[Experience curve]]. Function that measures the decline in cost per unit in various business functions of the value chain, such as manufacturing, marketing, distribution, and so on, as the amount of these activities increases.
  
  
[[Category: Marketing Management]][[Category: Articles]]
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[[Category: Marketing Management]][[Category: Articles]][[Category: Accounting]]

Revision as of 12:34, 10 July 2020

Experience curve (learning curve) is a decline in the average cost with accumulated production experience.

Definition

According to Marketing Management by Keller and Kotler (15th edition),

Experience curve (learning curve). A decline in the average cost with accumulated production experience.

According to Cost Accounting by Horngren, Datar, Rajan (14th edition),

Experience curve. Function that measures the decline in cost per unit in various business functions of the value chain, such as manufacturing, marketing, distribution, and so on, as the amount of these activities increases.