Difference between revisions of "Customer relationship management system"
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| − | A [[customer relationship management system]] (alternatively known as a [[CRM system]], by its acronym, [[CRMS]], or, simply, as [[customer relationship management]] or [[customer relationship management|CRM]]; hereinafter, ''CRMS'') is a [[system]] for [[customer relationship management]] ([[customer relationship management|CRM]]). Usually, ''CRMS'' is built using [[customer relationship management software]], with which ''CRMS'' shares its acronym. | + | A [[customer relationship management system]] (sometimes, spelled as [[customer-relationship management system]]; alternatively known as a [[CRM system]], by its acronym, [[CRMS]], or, simply, as [[customer relationship management]] or [[customer relationship management|CRM]]; hereinafter, ''CRMS'') is a [[system]] for [[customer relationship management]] ([[customer relationship management|CRM]]). Usually, ''CRMS'' is built using [[customer relationship management software]], with which ''CRMS'' shares its acronym. |
Revision as of 02:35, 31 January 2023
A customer relationship management system (sometimes, spelled as customer-relationship management system; alternatively known as a CRM system, by its acronym, CRMS, or, simply, as customer relationship management or CRM; hereinafter, CRMS) is a system for customer relationship management (CRM). Usually, CRMS is built using customer relationship management software, with which CRMS shares its acronym.
Definitions
According to Managing Quality by Foster (6th edition),
- Customer-relationship management systems (CRMSs). Computerized systems for managing customer-related information.
