Difference between revisions of "Skunkworks"

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(Created page with "Skunkworks are informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products ==Definition== According to Marketing Management by Kelle...")
 
 
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[[Skunkwork]]s are informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products
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[[Skunkworks]] is an informal workplace, sometimes garage, where an intrapreneurial team works to develop new products.
==Definition==
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==Definitions==
 
According to [[Marketing Management by Keller and Kotler (15th edition)]],
 
According to [[Marketing Management by Keller and Kotler (15th edition)]],
:[[Skunkwork]]s. Informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products
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:[[Skunkworks]]. Informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products.
 
 
  
 
[[Category: Marketing Management]][[Category: Articles]]
 
[[Category: Marketing Management]][[Category: Articles]]

Latest revision as of 13:42, 4 June 2020

Skunkworks is an informal workplace, sometimes garage, where an intrapreneurial team works to develop new products.


Definitions

According to Marketing Management by Keller and Kotler (15th edition),

Skunkworks. Informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products.