Difference between revisions of "Skunkworks"
MariamKhalid (talk | contribs) (Created page with "Skunkworks are informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products ==Definition== According to Marketing Management by Kelle...") |
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− | [[ | + | [[Skunkworks]] is an informal workplace, sometimes garage, where an intrapreneurial team works to develop new products. |
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According to [[Marketing Management by Keller and Kotler (15th edition)]], | According to [[Marketing Management by Keller and Kotler (15th edition)]], | ||
− | :[[ | + | :[[Skunkworks]]. Informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products. |
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[[Category: Marketing Management]][[Category: Articles]] | [[Category: Marketing Management]][[Category: Articles]] |
Latest revision as of 13:42, 4 June 2020
Skunkworks is an informal workplace, sometimes garage, where an intrapreneurial team works to develop new products.
Definitions
According to Marketing Management by Keller and Kotler (15th edition),
- Skunkworks. Informal workplaces, sometimes garages, where intrapreneurial teams work to develop new products.