Difference between revisions of "Industry"

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[[Industry]] is the part of an [[economy segment]] that groups those [[enterprise]]s that create a particular type of [[product]].
 
[[Industry]] is the part of an [[economy segment]] that groups those [[enterprise]]s that create a particular type of [[product]].
  
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==Definition==
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According to [[Marketing Management by Keller and Kotler (15th edition)]],
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:[[Industry]]. A group of firms that offer a product or class of products that are close substitutes for one another.
  
 
==Segment==
 
==Segment==
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:*[[What Industry Is]]
 
:*[[What Industry Is]]
  
[[Category: CNM Cyber Orientation]][[Category: Articles]]
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[[Category:Marketing Management]][[Category: CNM Cyber Orientation]][[Category: Articles]]

Revision as of 08:42, 4 June 2020