Difference between revisions of "E-commerce"

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[[E-commerce]] is the exchange of [[marketable]]s, especially on a large scale, that is conducted electronically.
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==Definition==
 
==Definition==
 
According to [[Marketing Management by Keller and Kotler (15th edition)]],
 
According to [[Marketing Management by Keller and Kotler (15th edition)]],

Revision as of 17:39, 12 October 2020

E-commerce is the exchange of marketables, especially on a large scale, that is conducted electronically.


Definition

According to Marketing Management by Keller and Kotler (15th edition),

E-commerce. A company or site offers to transact or facilitate the selling of products and services online.


See also

Related lectures