Difference between revisions of "Value network"
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[[Value network]] is a system of partnerships and alliances that a firm creates to source, augment, and deliver its offerings. | [[Value network]] is a system of partnerships and alliances that a firm creates to source, augment, and deliver its offerings. | ||
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According to [[Marketing Management by Keller and Kotler (15th edition)]], | According to [[Marketing Management by Keller and Kotler (15th edition)]], | ||
:[[Value network]]. A system of partnerships and alliances that a firm creates to source, augment, and deliver its offerings. | :[[Value network]]. A system of partnerships and alliances that a firm creates to source, augment, and deliver its offerings. |
Latest revision as of 12:21, 31 May 2023
Value network is a system of partnerships and alliances that a firm creates to source, augment, and deliver its offerings.
Definitions
According to Marketing Management by Keller and Kotler (15th edition),
- Value network. A system of partnerships and alliances that a firm creates to source, augment, and deliver its offerings.