Difference between revisions of "Competitive analysis"
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==Definition== | ==Definition== | ||
− | According to | + | According to [[Juran's Quality Handbook by Defeo (7th edition)]], |
:[[Competitive analysis]]. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets. | :[[Competitive analysis]]. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets. | ||
[[Category: Quality Management]][[Category: Articles]] | [[Category: Quality Management]][[Category: Articles]] |
Revision as of 16:07, 3 July 2020
Competitive analysis is feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.
Definition
According to Juran's Quality Handbook by Defeo (7th edition),
- Competitive analysis. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.