Difference between revisions of "Customer loyalty"

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(Created page with "Customer loyalty is the delighted state of a customer when the features of the good or service meet his or her needs and are delivered free from failure. ==Definition== A...")
 
 
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==Definition==
 
==Definition==
According to [[Macroeconomics by Mankiw (7th edition)]],
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According to [[Juran's Quality Handbook by Defeo (7th edition)]],
 
:[[Customer loyalty]]. The delighted state of a customer when the features of the good or service meet his or her needs and are delivered free from failure.
 
:[[Customer loyalty]]. The delighted state of a customer when the features of the good or service meet his or her needs and are delivered free from failure.
  
[[Category: Economics]][[Category: Articles]]
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[[Category: Quality Management]][[Category: Articles]]

Latest revision as of 16:20, 3 July 2020

Customer loyalty is the delighted state of a customer when the features of the good or service meet his or her needs and are delivered free from failure.

Definition

According to Juran's Quality Handbook by Defeo (7th edition),

Customer loyalty. The delighted state of a customer when the features of the good or service meet his or her needs and are delivered free from failure.