Difference between revisions of "Competitive analysis"

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According to [[Juran's Quality Handbook by Defeo (7th edition)]],
 
According to [[Juran's Quality Handbook by Defeo (7th edition)]],
 
:[[Competitive analysis]]. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.
 
:[[Competitive analysis]]. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.
 +
According to the [[BABOK Guide|BABOK Guide (3rd edition)]],
 +
:[[Competitive analysis]]. A structured assessment which captures the key characteristics of an industry to predict the long-term profitability prospects and to determine the practices of the most significant competitors.
  
[[Category: Quality Management]][[Category: Articles]]
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[[Category: Quality Management]][[Category: Articles]][[Category: Business Analysis]]

Revision as of 10:02, 8 July 2020

Competitive analysis is feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.

Definition

According to Juran's Quality Handbook by Defeo (7th edition),

Competitive analysis. Feature-by-feature comparison with competitors’ products; usually a matrix depicting a feature-by-feature comparison to the competition, with particular regard to best-in-class targets.

According to the BABOK Guide (3rd edition),

Competitive analysis. A structured assessment which captures the key characteristics of an industry to predict the long-term profitability prospects and to determine the practices of the most significant competitors.