Difference between revisions of "Marketing funnel"
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[[Marketing funnel]] identifies the percentage of the potential target market at each stage in the decision process, from merely aware to highly loyal. | [[Marketing funnel]] identifies the percentage of the potential target market at each stage in the decision process, from merely aware to highly loyal. | ||
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According to [[Marketing Management by Keller and Kotler (15th edition)]], | According to [[Marketing Management by Keller and Kotler (15th edition)]], | ||
:[[Marketing funnel]]. Identifies the percentage of the potential target market at each stage in the decision process, from merely aware to highly loyal. | :[[Marketing funnel]]. Identifies the percentage of the potential target market at each stage in the decision process, from merely aware to highly loyal. | ||
Latest revision as of 23:06, 7 March 2023
Marketing funnel identifies the percentage of the potential target market at each stage in the decision process, from merely aware to highly loyal.
Definitions
According to Marketing Management by Keller and Kotler (15th edition),
- Marketing funnel. Identifies the percentage of the potential target market at each stage in the decision process, from merely aware to highly loyal.
