Profitability ratio

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Profitability ratio is those ratios—gross profit rate, return on sales, return on total assets, and return on common stockholders' equity—which measure a company's ability to earn a profit.


Definitions

According to College Accounting: A Practical Approach by Slater (13th edition)‎,

Profitability ratios. Those ratios—gross profit rate, return on sales, return on total assets, and return on common stockholders' equity—which measure a company's ability to earn a profit.

According to Financial Management Theory and Practice by Eugene F. Brigham and Michael C. Ehrhardt (13th edition),

Profitability ratios. Ratios that show the combined effects of liquidity, asset management, and debt on operations.

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