Long-term memory

From CNM Wiki
Revision as of 09:08, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Long-term memory (LTM) is a permanent repository of information. ==Definition== According to Marketing Management by Keller and Kotler (15th edition), :Long-term...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Long-term memory (LTM) is a permanent repository of information.

Definition

According to Marketing Management by Keller and Kotler (15th edition),

Long-term memory (LTM). A permanent repository of information.