Brainstorming

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Brainstorming is an idea-generation process that specifically encourages any and all alternatives while withholding any criticism of those alternatives.


Definitions

According to Organizational Behavior by Robbins and Judge (17th edition),

Brainstorming. An idea-generation process that specifically encourages any and all alternatives while withholding any criticism of those alternatives.

According to the BABOK Guide (3rd edition),

Brainstorming. A team activity that seeks to produce a broad or diverse set of options through the rapid and uncritical generation of ideas.

Related concepts

Related lectures