Strategic business plan

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Strategic business plan is a long-run plan that outlines in broad terms the firm's basic strategy for the next 5 to 10 years.


Definitions

According to Fundamentals of Financial Management by Eugene F. Brigham and Joel F. Houston (15th edition),

Strategic business plan. A long-run plan that outlines in broad terms the firm's basic strategy for the next 5 to 10 years.

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