Strategic alliance
Revision as of 15:38, 1 June 2020 by MariamKhalid (talk | contribs)
Corporate alliance is a cooperative deal that stops short of a merger; also called a strategic alliance.
Definitions
According to Financial Management Theory and Practice by Eugene F. Brigham and Michael C. Ehrhardt (13th edition),
- Corporate Alliance. A cooperative deal that stops short of a merger; also called a strategic alliance.
According to Fundamentals of Financial Management by Eugene F. Brigham and Joel F. Houston (15th edition),
- Corporate Alliances (strategic alliances). Cooperative deals that stop short of a merger.
According to Management by Robbins and Coulter (14th edition),
- Strategic Alliance. A partnership between an organization and foreign company partner(s) in which both share resources and knowledge in developing new products or building production facilities.
Related concepts
- Financial Management. A combination of enterprise efforts undertaken in order to procure and utilize monetary resources of the enterprise.