Crowdsourcing

From CNM Wiki
Revision as of 21:02, 3 June 2020 by MariamKhalid (talk | contribs) (Created page with "Crowdsourcing refer to paid or unpaid outsiders who can offer needed expertise or a different perspective on a task or project such as with new product development. ==Defi...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Crowdsourcing refer to paid or unpaid outsiders who can offer needed expertise or a different perspective on a task or project such as with new product development.

Definition

According to Marketing Management by Keller and Kotler (15th edition),

Crowdsourcing. Paid or unpaid outsiders who can offer needed expertise or a different perspective on a task or project such as with new product development.