Market forecast

From CNM Wiki
Revision as of 09:21, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Market forecast is the market demand corresponding to the level of industry marketing expenditure. ==Definition== According to Marketing Management by Keller and Kotler...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Market forecast is the market demand corresponding to the level of industry marketing expenditure.

Definition

According to Marketing Management by Keller and Kotler (15th edition),

Market forecast. The market demand corresponding to the level of industry marketing expenditure.