Marketing dashboards
Revision as of 10:04, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Marketing dashboards is a structured way to disseminate the insights gleaned from marketing metrics and marketing-mix modeling. ==Definition== According to Marketing Man...")
Marketing dashboards is a structured way to disseminate the insights gleaned from marketing metrics and marketing-mix modeling.
Definition
According to Marketing Management by Keller and Kotler (15th edition),
- Marketing dashboards. A structured way to disseminate the insights gleaned from marketing metrics and marketing-mix modeling.
