Markup
Revision as of 10:45, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Markup refer to pricing an item by adding a standard increase to the product's cost ==Definition== According to [[Marketing Management by Keller and Kotler (15th edition)]...")
Markup refer to pricing an item by adding a standard increase to the product's cost
Definition
According to Marketing Management by Keller and Kotler (15th edition),
- Markup. Pricing an item by adding a standard increase to the product's cost