Place advertising
Revision as of 13:07, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Place advertising (also out-of-home advertising) refer to the ads that appear outside of home and where consumers work and play. ==Definition== According to Marketi...")
Place advertising (also out-of-home advertising) refer to the ads that appear outside of home and where consumers work and play.
Definition
According to Marketing Management by Keller and Kotler (15th edition),
- Place advertising (also out-of-home advertising). Ads that appear outside of home and where consumers work and play.
