Value delivery system
Revision as of 21:13, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Value delivery system refer to all the expectancies the customer will have on the way to obtaining and using the offering. ==Definition== According to Marketing Manageme...")
Value delivery system refer to all the expectancies the customer will have on the way to obtaining and using the offering.
Definition
According to Marketing Management by Keller and Kotler (15th edition),
- Value delivery system. All the expectancies the customer will have on the way to obtaining and using the offering.
