Warranty
Revision as of 21:23, 4 June 2020 by MariamKhalid (talk | contribs)
Warranty is a promise to fix or replace the good, at least for a certain period of time.
Definitions
According to Principles of Economics by Timothy Taylor (3rd edition),
- Warranty. A promise to fix or replace the good, at least for a certain period of time.
According to Marketing Management by Keller and Kotler (15th edition),
- Warranty. Formal statement of expected product performance by the manufacturer.