Voice of market
Revision as of 22:23, 3 July 2020 by EshwaN (talk | contribs) (Created page with "*Voice of market is who are or will be the customers or target audience for a product, and what share of the market or market niche it will capture. ==Definition== Accordi...")
- Voice of market is who are or will be the customers or target audience for a product, and what share of the market or market niche it will capture.
Definition
According to Juran's Quality Handbook by Defeo (7th edition),
- Voice of market. Who are or will be the customers or target audience for a product, and what share of the market or market niche it will capture.
