Customer profiling
Revision as of 15:03, 10 July 2020 by EshwaN (talk | contribs) (Created page with "Customer profiling is describes the main characteristics of the customer and how customers make their purchase decisions. ==Definitions== According to the Corporate Str...")
Customer profiling is describes the main characteristics of the customer and how customers make their purchase decisions.
Definitions
According to the Corporate Strategy by Lynch (4th edition),
- Customer profiling. Describes the main characteristics of the customer and how customers make their purchase decisions.
