Sustainable Strategic Management

From CNM Wiki
Revision as of 11:55, 12 July 2020 by EshwaN (talk | contribs) (Created page with "Sustainable Strategic Management (SSM) are the strategies and related processes that promote superior performance from both market and environmental perspectives. ==D...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Sustainable Strategic Management (SSM) are the strategies and related processes that promote superior performance from both market and environmental perspectives.

Definition

According to the Strategic Management by Parnell (4th edition),

Sustainable Strategic Management (SSM). The strategies and related processes that promote superior performance from both market and environmental perspectives.