Annual objectives
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Annual objectives is desired targets to achieve; used to focus/direct/channel efforts and activities of organization members. They (1) represent the basis for allocating resources; (2) are a primary mechanism for evaluating managers; (3) are the major instrument for monitoring progress toward achieving long-term objectives; and (4) establish organizational, divisional, and departmental priorities.
Definition
According to the Strategic Management by David and David (15th edition),
- Annual objectives. Desired targets to achieve; used to focus/direct/channel efforts and activities of organization members. They (1) represent the basis for allocating resources; (2) are a primary mechanism for evaluating managers; (3) are the major instrument for monitoring progress toward achieving long-term objectives; and (4) establish organizational, divisional, and departmental priorities.