Defensive quadrant
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Defensive quadrant is a a SPACE Matrix analysis, when the firm's directional vector into the lower left quadrant it suggests that the firm should pursue defensive strategies such as retrenchment.
Definition
According to the Strategic Management by David and David (15th edition),
- Defensive quadrant. In a SPACE Matrix analysis, when the firm's directional vector into the lower left quadrant it suggests that the firm should pursue defensive strategies such as retrenchment.
