Strategists

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Strategists is the person(s) responsible for formulating and implementing a firm's strategic plan, including the CEO, President, Owner of a Business, Head coach, governor, chancellor, and/or the top management team in a firm.

Definition

According to the Strategic Management by David and David (15th edition),

Strategists. The person(s) responsible for formulating and implementing a firm's strategic plan, including the CEO, President, Owner of a Business, Head coach, governor, chancellor, and/or the top management team in a firm.
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