Strategy implementation

Strategy implementation is stage 2 of the strategic-management process. activities include establish annual objectives, devise policies, motivate employees, allocating resources, developing a strategy-supportive culture, creating an effective organizational structure, redirecting marketing efforts, preparing budgets, developing and utilizing information systems, and linking employee compensation to organizational performance.

Definition

According to the Strategic Management by David and David (15th edition),

Strategy implementation. Stage 2 of the strategic-management process. activities include establish annual objectives, devise policies, motivate employees, allocating resources, developing a strategy-supportive culture, creating an effective organizational structure, redirecting marketing efforts, preparing budgets, developing and utilizing information systems, and linking employee compensation to organizational performance.