Horizontal Related Diversification

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Horizontal Related Diversification is a form of diversification in which a firm acquires a business outside its present scope of operation but with similar or related core competencies.

Definition

According to the Strategic Management by Parnell (4th edition),

Horizontal Related Diversification. A form of diversification in which a firm acquires a business outside its present scope of operation but with similar or related core competencies.
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