Market share

From CNM Wiki

Jump to: navigation, search

Market share is the percentage share of total sales in the market.

Definition

According to Principles of Economics by Timothy Taylor (3rd edition),

Market share. The percentage share of total sales in the market.

According to Marketing Management by Keller and Kotler (15th edition),

Market share. A higher level of selective demand for a product.

Retrieved from "https://pravka.bskol.com/w/index.php?title=Market_share&oldid=48431"