Modelling

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Modelling is a form of cognitive learning which involves the observation and imitation of others and the associated outcomes of their behaviour.

Definitions

According to the Marketing Communications by Fill (5th edition),

Modelling. A form of cognitive learning which involves the observation and imitation of others and the associated outcomes of their behaviour.

According to the ITIL Foundation 4e by Axelos,

Modelling. The activity of creating, maintaining, and utilizing models.

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