Strategies
Strategies is the principles that show how an organization's major objectives or goals are to be achieved over a defined time period. Usually confined only to the general logic for achieving the objectives.
Definitions
According to the Corporate Strategy by Lynch (4th edition),
- Strategies. The principles that show how an organization's major objectives or goals are to be achieved over a defined time period. Usually confined only to the general logic for achieving the objectives.
According to the Strategic Management by David and David (15th edition),
- Strategies. The means by which long-term objectives will be achieved. Business strategies may include geographic expansion, diversification, acquisition, product development, market penetration, retrenchment, divestiture, liquidation, and joint ventures.