Turbulent, high-velocity markets

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Turbulent, high-velocity markets is industries that are changing very fast, such as telecommunications, medical, biotechnology, pharmaceuticals, computer hardware, software, and virtually all internet-based industries).

Definition

According to the Strategic Management by David and David (15th edition),

Turbulent, high-velocity markets. Industries that are changing very fast, such as telecommunications, medical, biotechnology, pharmaceuticals, computer hardware, software, and virtually all internet-based industries).