Difference between revisions of "A la carte"

From CNM Wiki
Jump to: navigation, search
(Created page with "A la carte (originally spelled as à la carte) is the term that is drawn from the hospitality market to indicate each item on a menu having a separate charge. In adver...")
 
(Definitions)
 
(One intermediate revision by one other user not shown)
(No difference)

Latest revision as of 16:40, 12 July 2020

A la carte (originally spelled as à la carte) is the term that is drawn from the hospitality market to indicate each item on a menu having a separate charge. In advertising, à la carte refers to selecting services from a range of different providers.


Definitions

According to the Marketing Communications by Fill (5th edition),

A la carte. Drawn from the hospitality market, the term à la carte refers to each item on a menu having a separate charge. In advertising, à la carte refers to selecting services from a range of different providers.