Difference between revisions of "Market exchangeable"
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:A ''marketable'' can refer to one or more of the following: | :A ''marketable'' can refer to one or more of the following: | ||
#A [[work product]] or [[produced marketable]], which is a [[solution]] or component of a solution that is the primary result of a [[project]] or [[operations]]; | #A [[work product]] or [[produced marketable]], which is a [[solution]] or component of a solution that is the primary result of a [[project]] or [[operations]]; | ||
| − | #A purchased item. | + | #A purchased item available for sale. |
Revision as of 17:52, 18 June 2020
A marketable (alternatively known as a marketable product or, simply, product) is any item that can be sold.
Types
Acquired vs made
- A marketable can refer to one or more of the following:
- A work product or produced marketable, which is a solution or component of a solution that is the primary result of a project or operations;
- A purchased item available for sale.
Tangible goods such as produce or hardware, intangible items such as data, information, concept, ideas, or software, such complex things as places and enterprises, as well as services, labor, work time, events, and experiences are examples of products. Persons, properties.
Definitions
According to Marketing Management by Keller and Kotler (15th edition),
- Product. Anything that can be offered to a market to satisfy a want or need, including physical goods, services, experiences, events, person, places, properties, organizations, information, and ideas.
According to Managing Quality by Foster (6th edition),
- Product. A tangible good that is produced for a customer.
Features
- Marketable compound. A model representing distinguishable components of any product, which must include a deliverable, product delivery, and product charge.
- Product scope. All the features and functions that characterize a product.
- Service. Work carried out or on behalf of others.
