CNMCyber.com IA

CNMCyber.com IA is the primary description of information architecture (IA) for the CNMCyber.com website (hereinafter, the Site).

Idea

The Site shall:

1. Respond on requests for no-specialty jobs via web search engines.
2. Educate prospect leads about job offering.
3. Accommodate those customers who decided to start through leading them to the registration and, further, to CNM Cert.
4. Inform about news including announcements about CNMCyber events.
5. Redirect those consumers who look for career services or employees or any other employment and workforce preparation service to Careerprise.com.
6. Accommodate potential partners i.e. College principal, by providing information of how to partner with CNMCyber.com
7. Redirect volunteers on how to register and get started to Careerprise.com.
8. Provide comprehensive information about CNMCyber.com to anyone who visits the Site
9. Promote the CNMCyber brand as a career starter with pre-entry level jobs.
10. Engage those customers who require support by informing of contact detail, provide web forms and live chat services.
11. Hub for all CNMCyber marketing efforts.

Personas

1. Layla -- 18-year-old female living in Eldoret, recently graduated from high school thinking about future career.
2. Zayn -- counselor of employment agency in
3. Nadia -- 25-year-old female working on low-pay job because she doesn't have qualifications to get a more-paid one.
4. Yusuf -- 30-year-old male who has some tech skills, but lacks experience.
5. Lila -- 35-year-old female who has some education, but lacks recommendations to get interview.
6. Tony -- 50-year-old male who is a college principal, who is interested in successful transition of his students from education to the workforce.

Roadmaps

1. As Layla, I go to bing.com, type "first job remote Eldoret", get cnmcyber.com suggestion on the second screen, click there, get to the landing page