CNMCyber.com IA
CNMCyber.com IA is the primary description of information architecture (IA) for the CNMCyber.com website (hereinafter, the Site).
Idea
The Site shall:
- Respond on requests for no-specialty jobs via web search engines.
- Educate prospect leads about job offering.
- Accommodate those customers who decided to start through leading them to the registration and, further, to CNM Cert.
- Inform about news including announcements about CNMCyber events.
- Redirect those consumers who look for career services or employees or any other employment and workforce preparation service to Careerprise.com.
- Accommodate potential partners i.e. College principal, by providing information of how to partner with CNMCyber.com
- Redirect volunteers on how to register and get started to Careerprise.com.
- Provide comprehensive information about CNMCyber.com to anyone who visits the Site
- Promote the CNMCyber brand as a career starter with pre-entry level jobs.
- Engage those customers who require support by informing of contact detail, provide web forms and live chat services.
- Hub for all CNMCyber marketing efforts.
Personas
- Layla -- 18-year-old female living in Eldoret, recently graduated from high school thinking about future career.
- Zayn -- counselor of employment agency in
- Nadia -- 25-year-old female working on low-pay job because she doesn't have qualifications to get a more-paid one.
- Yusuf -- 30-year-old male who has some tech skills, but lacks experience.
- Lila -- 35-year-old female who has some education, but lacks recommendations to get interview.
- Tony -- 50-year-old male who is a college principal, who is interested in successful transition of his students from education to the workforce.
- ... -- a high school employee
Hierarchy
Roadmaps
- As Layla, I go to bing.com, type "first job remote Eldoret", get cnmcyber.com suggestion on the second screen, click there, get to the landing page