Growth strategy
Revision as of 10:34, 2 June 2020 by MariamKhalid (talk | contribs) (Created page with "Growth strategy is a corporate strategy that's used when an organization wants to expand the number of markets served or products offered, either through its current b...")
Growth strategy is a corporate strategy that's used when an organization wants to expand the number of markets served or products offered, either through its current business(es) or through new business(es).
Definition
According to Management by Robbins and Coulter (14th edition),
- Growth strategy. A corporate strategy that's used when an organization wants to expand the number of markets served or products offered, either through its current business(es) or through new business(es).
