Careerprise Presence

Careerprise Presence (hereinafter, the ToFu) is the top of the funnel (ToFu) of Careerprise Funnel. The ToFu shall generate prospects for the next stage, Careerprise Literacy.

In the nutshell

Needs to address

The ToFu shall (a) find "unawares" or someones who are unaware of the Careerprise services, but might be interested in pursuing it for themselves or someones else in their networks, in order to (b) make them "leads".

The ToFu shall attract attention of potential candidates and build their awareness about the Role up to the level of willingness to learn more about it.

User stories

• Short-term hands-on training (100% paying):
  1. As a Meetup.com customer who is interested in paid hands-on training in AI prompting, I need to note AI-related events of CNMCyber Meetup, so I can RSVP.
  2. As a YouTube.com visitor who is interested in paid hands-on training in AI prompting, I need to note AI-related videos produced by CNMCyber Team, so I can be directed to FutureOfWorkIsAI.com.
  3. As someone who is interested in paid hands-on training in AI prompting, I need to find AI-training offers in the World Wide Web (WWW), so I can get started.
• Long-term work experience (either free or, when we have a queue, application fee):
  1. As (a) an interested in teenager's development parent and (b) a Meetup.com customer, and (c) someone who is interested in paid hands-on training in AI prompting, I need to note AI-related events of CNMCyber Meetup, so I can RSVP.

 customers shall either (a) find Meetup and, possibly, HumHub events pointing to websites or (b) visit websites directly, where they can pay, get an appointment at Jitsi and (c) be served there. I plan that commercial products (Hostinger, Meetup,and whatever more is needed) will be the technology backbone for the paid customer service.
    customers shall either (a) find Meetup and, possibly, HumHub events pointing to websites or (b) visit websites directly, where they can register, get to the HumHub Welcome space, and (c) be served there. I plan that our own open-source products will be the technology backbone for the non-paying or nominal paying customer service. 

At HumHub, the participants:

   At the Welcome space, the participants need to be told about our services in detail, so they can choose their specialty space.
   If they choose WiseNxt (I mean former iDosvid), they need to get to another space where they need be taught how to organize events and given opportunities to create those.
   When they can organize events, they can organize training in website development. That training shall absolutely include both WordPress and AI tools.
   To start working on a website, any participant will need to organize an event during which he or she will explain what he or she is going to do with WordPress and AI tools.
   When our WiseNxters (why not?) know what they are going to do with a particular website, they will be given websites to manage. With our Hostinger plan, we can give about 50 simple websites to play with. However, the HumHub will continue supporting their further training specifically through the educational events.

When we have 2-3 folks working on WordPress, we will start working on our BookStack and Wiki.js. Later, we will work on our own AI products.

My financial situation is worsening faster than I expected and I am expediting getting back to the ride-share driving. As we talked to Kevin, I would like him to take over our:

   Hostinger developments. I will setup WordPress instances and add him as an admin, so he can bring WordPress and/or image developers on the board.
   HumHub developments -- see above.
   Meetup developments -- see above. With regards to the Tech Board, which looks better and better, I believe that we can get it back to the meetup.com. I expect that Kevin and I will reformat our tasks on Wednesday since we extended our meeting time. We can also meet earlier if he is available.

   This is amazing, Natalia. I registered on Opplet, and I was directed to Social automatically.

           Hello! I removed the email field from the registration page. I added a link to Setka. Also, I set up redirection to the Setka page after registration. Please, verify.

If Natalia takes care of (c) moving our customers from Opplet, please concentrate on (a) the events to bring our prospects to the websites, (b) the websites to bring our non-paying prospects to Opplet and (d) serving paying customers or meeting non-paying customers at the welcome space.

                   At the welcome space, we should tell them about our offerings. If they are interested in WiseNxt (I mean former iDosvid), they will learn about events, schedule theirs, and, when successful, be given websites to manage. With our Hostinger plan, we can give about 50 simple websites to play with.
                   With regards to paying customers, we need to get prepared to serve the customers one-on-one for now.

Vehicles

• Advertising. The CNMCyber Team plans to purchase advertising to support its activities at marketplaces and social media.
• Lead-generation event-sections
• Lead-generation websections and websites such as Bskol.com, FriendsOfCNM.com, HOTCOE.com, Inplz.com, and EmployableU.com
• Marketing outlets
• Public relations (PR)
• Publicity
• Search engine optimization (SEO)
• Word of mouth

For the purposes of this very wikipage, market presence refers to the Team's efforts to present its Marketables on the markets, so their current and potential customers can find and take advantage of them. While accomplishing that goal, the Coords may work on a variety of marketing products generally or marketing communications specifically.

Vehicles to build

The Team shall create a variety of communications in order to reach out to prospective Coords, contractors, partners, supporters, as well as paying customers. Customer relationship management (or CRM) is an important part of these efforts. While documenting their efforts in customer relationship management systems (or CRMS), the Coords may coordinate endeavors to produce marketing communications as follows:

Opt-in sections

In the context of the ToFu, the websites are lead-generation, prospect-education, and purchase websections.

AINurtz.com	hostinger
Bskol.com	contabo
Careerprise.com	digitalocean
CNMCyber.com	godaddy
CostsAudit.com	hostinger
Educaship.com	hetzner
EmployableU.com	contabo
Fixett.com	digitalocean
FriendsOfCNM.com	contabo
FutureOfWorkIsAI.com	hostinger
HOTCOE.com	hostinger
HowGlobalAreYou.com	hostinger
HowSafeIsMyJob.com	hostinger
iDosvid.com	contabo
In2Job.com	hostinger
InPlz.com	hetzner
IsMyJobSecure.com	hostinger
Kryvi.com	hetzner
KSACerts.com	hostinger
LabOfDreams.com	hostinger
Opplet.com	digitalocean
Opplet.net	digitalocean
Plzin.com	hostinger
Projce.com	hostinger
TheEconomicGroup.com	contabo
VIT4All.com	hostinger
Vsemka.com	contabo
WiseNxt.com	hostinger
WorldOpp.com	contabo

Vehicles to buy

The Team may purchase a variety of communications in order to reach out to prospective Coords, contractors, partners, as well as paying customers. The Coords may coordinate endeavors to buy marketing communications as follows:

• Advertising, in the case of the Cyber, is buying media's delivery of marketing messages to potential contractors, customers, partners, and supporters. The world's oldest forms of advertising are, probably, vocal announcements and distribution of samples, especially, in public spaces. Published advertising is either posting messages on something like walls or billboards that people can physically see or distributing something like leaflets hand-to-hand. Radio and television are considered as traditional electronic media; while mobile and web are new ones. The Team, for examples, may purchase advertising to support its activities at marketplaces and social media. Often, but not necessarily, advertising also entails creation of marketing messages. If so, their ownership depends on agreements.

Communications for sale tend to be less trusted than unpaid ones. Furthermore, advertising is usually less trustworthy than personal selling, however, trustworthiness of personal selling heavily depends on seller's features and capacities.

Vehicles to earn

The Team may attempt to earn a variety of communications in order to reach out to prospective Coords, contractors, partners, as well as paying customers. The Coords may coordinate endeavors to earn marketing communications as follows:

• Publicity, in the case of the Cyber, is efforts to support mass and other media to cover the Cyber and/or its products on a non-monetary basis. After those efforts, the Team no longer controls its content. For instance, a television report may theoretically promote the Cyber without paying for that; however, the Team cannot dictate the TV producer what this report should look like. Social media

Earned-media messages tend to be more trusted than, let say, paid-media ones. However, earned-media messages are pretty much always distorted since they pass one or more intermediaries.