Difference between revisions of "Careerprise"
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By implementing these pricing and packaging ideas, you can make it easier for potential clients to understand the value of your skill assessment services and choose the package that best meets their needs. | By implementing these pricing and packaging ideas, you can make it easier for potential clients to understand the value of your skill assessment services and choose the package that best meets their needs. | ||
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==See also== | ==See also== |
Revision as of 20:54, 18 March 2024
Careerprise (hereinafter, the Services) is a one-stop shop for career services that Friends Of CNM (hereinafter, the Group) brings to patrons of the Career Network Ministry and the general public.
The Group offers its own services called Careerprise services, as well as services of Educaship partners whose services the Group sources, screens, selects, and controls. Careerprise.com is its signature website.
Contents
Idea
The idea is to launch an entity, which would source, onboard, and sell various career services such as career administration, education, etc.
Motto
- One Stop -- Let Us Find Your Best Earning Opportunity.
General pitch
Hi [Group Member],
Things are changing and I'd like to share a quick tip with you that our alumni are finding crucial for success. There are SO many choices with career service carriers (and many are bad)!
So We Vetted 70+ Career Service Carriers in Our Region
You can now get the best carrier, with the best offers, and the best track record for your situation. We've already vetted the top 70. From that point we can help you narrow down further based on your business.
Group Purchasing Power Means LOW COST
Our group buying power allows for competitive pricing when compared to going carrier-direct. One partner in our network achieved 5 times the value for the same pricing offered by their previous carrier.
But Strategy is the Glue. And We Already Know Your Situation From the Inside
Most carriers or cable companies want to sell you their solution and some will sell you promises they can't keep... costing you money and time, up front, for the next years.
Wouldn't it be nice to have a seasoned team who helps to create your strategy, choose from the 70 best vendors, and manage the implementation? We'll also handle your escalations if there are any problems.
You Get a Free Strategic Data and Analysis
Call us today and we'll give you a custom Strategic Network Analysis. You'll want to make sure your multiple locations, resource-hungry applications, and IT infrastructure all run quickly and securely. Call or email us to set-up a 1 hour analysis. My team and I will help you begin to budget and plan your network services blueprint for the next 3-5 years.
Reach us at 703... or info@friendsofcnm.org
Even if you don't work with us, make sure you plan your IT strategy around your contract expiration date. We're finding it to be more and more important for IT departments.
Sincerely, Gary Jay & Your CNM Council for Career Services Team
P.S. [Group Member], if you feel like I've wasted your time on this strategy call, I'll personally write you a check for $100. I guarantee it will be the most useful call you've had in weeks. Call us at 703... or reply to this email.
Financing pitch
It's time to learn your financing options for Careerprise services
One constraint that is often overlooked until it's too late is the amount of budget allocated for career solutions. Good news -- flexible financing can be a powerful way to acquire, migrate, build, and scale Careerprise solutions -- while lowering up-front costs, improving cash flow, and boosting return on investment.
Join this webinar on [date] at [time] to learn how Friends Of CNM offer financing options for Careerprise services such as interest rates as low as 0 percent, payment deferrals for up to 90 days, customized payment plans, asset buy-backs, comprehensive project financing, and grants. In the webinar we will cover:
- How financing can help you manage budgets, conserve cash, reduce uncertainty and achieve financial goals
- What options for financing are available to you
- How to get more information to start benefitting from financing your Careerprise solutions
Services
A "one-stop shop for career services" is a comprehensive resource center or facility that offers a wide range of support and assistance to individuals seeking to advance their careers or find employment opportunities. This type of center typically provides various services such as career counseling, resume writing assistance, job search support, skills assessment, training and development programs, networking opportunities, and access to job listings or recruitment events. The goal is to provide a centralized and accessible hub where individuals can receive personalized guidance and resources to help them achieve their career goals efficiently and effectively. These one-stop shops may be operated by government agencies, educational institutions, nonprofit organizations, or private entities dedicated to workforce development and employment assistance.
A one-stop shop for career services could offer a wide range of services tailored to meet the diverse needs of job seekers and individuals looking to advance their careers. Here are some suggested services:
1. **Career Counseling**: Personalized one-on-one sessions with career counselors to discuss career goals, assess skills and interests, and develop a career plan.
2. **Resume Writing and Cover Letter Assistance**: Professional assistance with creating or updating resumes and cover letters to effectively showcase qualifications and experience.
3. **Job Search Assistance**: Guidance on effective job search strategies, including online job boards, networking techniques, and leveraging social media platforms for career opportunities.
4. **Interview Preparation**: Coaching and mock interview sessions to help individuals prepare for job interviews, including tips on answering common interview questions and techniques for presenting oneself confidently.
5. **Skills Assessment and Development**: Assessment tools to identify strengths and areas for improvement, along with resources for skill development and training programs to enhance employability.
6. **Career Workshops and Seminars**: Regular workshops and seminars covering topics such as career exploration, professional development, job search strategies, and industry-specific trends.
7. **Networking Events**: Opportunities to connect with professionals in various industries through networking events, career fairs, and industry-specific gatherings.
8. **Online Resources and Tools**: Access to online resources such as job search databases, career assessment tools, webinars, and tutorials for self-paced learning.
9. **Entrepreneurship Support**: Guidance and resources for individuals interested in starting their own businesses, including business planning assistance, access to entrepreneurial workshops, and networking opportunities with other entrepreneurs.
10. **Job Placement Assistance**: Support in matching individuals with job opportunities through partnerships with local employers, recruitment agencies, and job placement programs.
11. **Continuing Education and Training Programs**: Information on continuing education opportunities, vocational training programs, and certifications to help individuals acquire new skills or advance in their current careers.
12. **Career Support for Special Populations**: Tailored services for specific demographics, such as veterans, individuals with disabilities, recent graduates, or career changers, to address their unique needs and challenges in the job market.
By offering a comprehensive range of services, a one-stop shop for career services can cater to the diverse needs of job seekers and empower individuals to achieve their professional goals.
The Services shall be divided in two groups: in-house Careerprise services offered directly by the Group and outsourced services offered by Educaship partners.
In-house products
- Main wikipage: Careerprise service
Partner products
- Main wikipage: Educaship partner
Development strategy
The Group plans to develop the needed technology under CNM Cloud Project and marketing channels under WorldOpp Project. These two projects shall allow recruiting administrators needed to start running the Services.
Roadmap
- Create a good contract with vendors -- PMP providers, career coaches, universities, and so on.
- Create a good commercial proposal to possible vendors, stressing out the non-profit nature of the endeavor and our significant work in preparation, mentoring, and so on, and stressing our interest in their discounts.
- Create the list of desired vendors -- with regard to PMP, Dr. Ali and pmtraining.com shall be there.
- Start slowly distributing our offer, while trying with those with whom we already landed mutual understanding of benefits of collaboration.
- Create the website at https://friendsofcnm.com -- Mercedes would suggest what should be on the websites and Gary implements. Both of them will have admin accesses. The website will also be linked to a bigger platform, which will be used for training, demonstrations, and skill-based volunteering. Later, the platform will include (a) video-hosting, (b) email, (c) videoconferencing. Currently, it includes:
- ERP, which includes e-commerce, CRM, document management, etc.
- Campus at https://friendsofcnm.net
- My lovely wiki at https://friendsofcnm.org
- Post vendors' offers in the store.
- Re-develop our offer and distribute it to a larger number of potential vendors.
- Launch quick overviews of the hottest items on our list -- online + onsite.
- Launch regular meetings (you online + me onsite) like "Getting started with Friends Of CNM". Our pitch will be a match between people's needs and vendors' services plus a bulk of free services such as online training, career coaching, mentorship, and, most of all, in-take.
- Help people and contribute to a better world.
Current projects
- Its development occurred under two projects -- CNM Cloud Project and WorldOpp Project.
2019 Careerprise presentation
The video of the presentation is published on https://youtu.be/GI9eHlegWbM (4:00). Here is its full text.
- Careerprise. A one-stop shop for career services that Friends Of CNM brings to patrons of the Career Network Ministry and the general public. The services of Friends Of CNM are called Careerprise services. They include (a) in-house WorldOpp Pipeline and (b) outsourced services of Educaship partners that Friends Of CNM sources, screens, selects, and controls.
- Enterprise. An undertaking to create something and/or develop somebody, which takes some level of enterprise effort.
- Careerprise service. Any service that is designed for job seekers or the workforce and delivered either by Friends Of CNM or by Educaship partners using marketing channels of Friends Of CNM.
- Educaship. A workforce development fellowship that is a combination of education, career administration, and apprenticeship. Educaship is a blend of learning and work, which is designed to prepare knowledgeable, skilled, capable, and employable workforce.
- Bracka Leadership Academy. The department of Bracka School that designs and develops courses and learning activities in enterprise administration.
- Septem Artes Administrativi. The course in enterprise administration designed by Bracka Leadership Academy. This course combines basic concepts used in business administration, management, and organizational behavior.
Overview
- Welcome to Careerprise Essentials. In this brief presentation, we are going to take a look at Careerprise services in general and its signature products. WorldOpp is presented separately in the Services presentation. So, let's proceed without that for now.
What Careerprise is
- Careerprice itself is a one stop shop for career services that Friends of CNM brings to patrons of the Career Network Ministry and the general public. The services of Friends of CNM are called Career Price services. They include the in-house WorldOpp Pipeline and out sourced services of Careerprice partners that Friends of CNM screens, selects and controls.
- Definition of a career, it is a professional undertaking for a significant period of a person’s life and with opportunities for programs and enterprise is any undertaking to create something or develop somebody which takes some level of enterprise effort. As we discussed earlier, Careerprice service is any service designed for job seekers or workforce and delivered either by Friends of CNM or by Career Price partners using marketing channels of Friends of CNM. Here, two services are particularly mentioned. Educaship and Bracka leadership academy.
Educaship
- Educaship, it consists of three words E D U- stands for Education, C A- stands for Career and SHIP- is for Apprenticeship. And so, Educaship is a blend of learning and work which is designed to prepare knowledgeable, skill capable and employable workforce.
Bracka school
- Bracka leadership academy is the department of Bracka school that designs and develop courses and learning activities and value added administration.
In-house vs outsourced services
- Taking a look at the graph under Careerprice Services, we have communities, we have fellow staff which actually its employees of Educaship Alliance LLC and we have vendors. For outside service providers, vendors, their services should be approved or controlled by Friends of CNM in order to be delivered. Also I want to take a look at another graph which will represent the difference, so in house services are called WorldOpp and they include WorldOpp Prime and WorldOpp for the Vulnerable which the Services presentation covers.
- For now, everything for WorldOpp is offered in-house but for Careerprice, partner services are available, partner services are not available for WorldOpp participants. When we mention Educaship and Bracka Leadership Academy it means not only services but they are a part of WorldOpp but some services are outside of them.
Summary
- This concludes the Careerprise Essentials presentation. We have defined Careerprise and taken a look at its signature services such as Educaship and Septem Artes Administrativi. If you haven't done yet so, you are now welcome to move to the Services presentation.
Products
Ideas
Certainly! Here are several ideas for selling career services:
1. **Personal Branding Workshops**: Offer workshops or webinars that teach individuals how to develop and enhance their personal brand, including resume writing, LinkedIn profile optimization, and professional networking strategies.
2. **Career Coaching Packages**: Provide personalized one-on-one coaching sessions tailored to each individual's career goals, covering areas such as career planning, interview preparation, negotiation skills, and job search strategies.
3. **Online Courses**: Develop and sell online courses covering various career-related topics, such as leadership skills, effective communication in the workplace, time management, or industry-specific skills training.
4. **Career Assessment Tools**: Offer career assessment tests and tools that help individuals identify their strengths, interests, and values to make more informed career decisions.
5. **Resume and Cover Letter Services**: Provide professional resume writing and cover letter services, including customization for specific job applications and optimization for applicant tracking systems.
6. **Mock Interview Sessions**: Offer mock interview sessions where individuals can practice their interviewing skills and receive constructive feedback to improve their performance in real interviews.
7. **Networking Events**: Organize networking events or mixers where individuals can connect with professionals in their industry, exchange contacts, and learn about job opportunities.
8. **Career Workshops for Students**: Partner with educational institutions to deliver career development workshops for students, covering topics such as career exploration, internships, and transitioning from academia to the workforce.
9. **Career Fairs**: Host or participate in career fairs where individuals can meet with potential employers, learn about job openings, and access career resources and advice.
10. **Subscription-Based Services**: Offer subscription-based access to a range of career resources, including exclusive webinars, job search tools, and ongoing support from career coaches.
11. **Specialized Services for Executives**: Provide specialized career services tailored to executives and senior professionals, such as executive coaching, leadership development programs, and board placement services.
12. **Partnerships with Employers**: Establish partnerships with companies to offer career development programs and services as part of their employee benefits package, such as professional development workshops or outplacement services.
13. **Online Career Communities**: Create an online platform or community where individuals can access career resources, connect with other professionals, and receive support and advice from experts and peers.
14. **Career Retreats or Bootcamps**: Organize immersive career retreats or bootcamps where individuals can engage in intensive career development activities, such as skills workshops, networking opportunities, and personal coaching sessions.
15. **Industry-Specific Services**: Develop specialized career services tailored to specific industries or professions, addressing unique challenges and opportunities within those fields.
Events
Selling tickets for career events can be a viable option, depending on the nature and scope of the event. Here are some considerations to help you decide whether to sell tickets:
1. **Event Type**: If you're organizing large-scale conferences, workshops, or retreats with significant overhead costs (venue rental, catering, speakers, etc.), selling tickets can help offset these expenses and ensure a return on investment.
2. **Value Proposition**: Assess the value you're providing to attendees. If your event offers valuable insights, networking opportunities, and tangible takeaways that can advance attendees' careers, they may be willing to pay for access.
3. **Target Audience**: Consider the demographics and financial capacity of your target audience. Professionals or individuals actively seeking career development opportunities may be more inclined to purchase tickets if they perceive the event as beneficial to their career advancement.
4. **Competitive Landscape**: Research competing events in your industry or region to determine pricing strategies. If similar events charge for admission and attendees are accustomed to paying for such experiences, selling tickets may be the norm.
5. **Branding and Perception**: Charging for tickets can convey a sense of exclusivity and premium quality, positioning your event as a valuable investment in attendees' professional growth.
6. **Revenue Generation**: Selling tickets can generate revenue directly from attendee sales. Additionally, it provides a predictable revenue stream that can be used to cover event expenses, invest in future events, or reinvest in your career services business.
7. **Market Testing**: If you're unsure about the demand for your event or the optimal pricing structure, you can conduct market testing by offering early bird discounts or limited-time promotions to gauge interest and price sensitivity.
8. **Alternatives to Ticket Sales**: If you decide not to sell tickets, consider alternative revenue streams such as sponsorships, exhibitor fees, or partnerships with companies seeking access to your event's audience.
Ultimately, the decision to sell tickets should align with your event goals, target audience, and financial considerations. If done strategically, ticket sales can enhance the sustainability and success of your career events while providing value to attendees.
Other than a ticket
Certainly! Instead of using the term "ticket," you can consider using alternative terminology that aligns with the tone and branding of your career event. Here are some options:
1. **Pass**: Offer event passes or access passes that grant entry to your career event.
2. **Admission Pass**: Use "admission pass" to emphasize that attendees are gaining access to your event.
3. **Access Badge**: Frame the entry pass as an "access badge," highlighting the privilege of attending your event.
4. **Registration**: Encourage attendees to "register" for your event, emphasizing the process of securing their spot.
5. **Entrance Token**: Position the entry pass as an "entrance token," symbolizing the gateway to valuable career opportunities.
6. **Event Pass**: Simply refer to the pass as an "event pass," conveying the idea of participation in your career event.
7. **Conference Pass**: If your event is a conference, use the term "conference pass" to denote entry to conference sessions and activities.
8. **VIP Pass**: Offer a premium tier of entry with a "VIP pass," providing exclusive perks and privileges to high-value attendees.
9. **Workshop Pass**: If your event includes workshops or training sessions, offer a "workshop pass" for access to these specialized activities.
10. **Seminar Pass**: For events focused on educational seminars or presentations, use the term "seminar pass" to denote entry.
Choose a term that resonates with your event's branding and audience expectations, and ensure clarity in your marketing materials to communicate what attendees will receive with their pass.
Ticket or pass
Yes, if you're organizing career workshops, the choice between "ticket" and "pass" still depends on the factors mentioned earlier, such as branding, audience expectations, and the message you want to convey. However, given the professional and educational nature of career workshops, here's how the considerations might apply specifically to your context:
- Ticket:**
1. **Formality:** Using "ticket" might align well with the professional tone often associated with career workshops, particularly if the workshops are structured and focused on specific topics.
2. **Familiarity:** Attendees may expect to receive a ticket for entry, as it's a common practice for events with scheduled sessions or presentations.
3. **Implication:** "Ticket" can emphasize the idea of securing a spot for a particular workshop session, especially if your workshops have limited seating or require advanced registration.
- Pass:**
1. **Flexibility:** If your career workshops span multiple days or if attendees can choose from a variety of sessions, "pass" could convey the idea of broader access and flexibility to attend different workshops within the event.
2. **Exclusivity:** Offering different levels of passes (e.g., standard pass, VIP pass) with varying access to workshops or additional perks can create a sense of exclusivity and enhance the perceived value of attending.
3. **Informality:** If your workshops have a more interactive or hands-on approach, "pass" might feel less formal and better reflect the collaborative learning environment you aim to create.
Considering these factors, "ticket" may be more commonly associated with career workshops due to its formality and the expectation of structured sessions. However, you can still explore using "pass" if you want to emphasize flexibility, exclusivity, or a more casual atmosphere, especially if your workshops offer a range of experiences beyond traditional presentations. Ultimately, choose the term that best aligns with your event's goals and resonates with your target audience.
Appointments
There's nothing inherently wrong with selling appointments for short one-on-one help, as long as it's done ethically and transparently. However, there are some potential pitfalls or considerations to be aware of:
1. **Ethical concerns**: It's essential to ensure that you're providing genuine value to your clients during these appointments. Selling appointments without delivering meaningful assistance or advice can be seen as exploitative.
2. **Transparency**: Be clear about what clients can expect during these appointments, including the scope of the help you'll provide, any limitations, and the pricing structure. Transparency helps build trust with your clients and avoids misunderstandings.
3. **Setting realistic expectations**: Make sure clients understand what can be accomplished within the timeframe of the appointment. If their expectations are unrealistic, they may end up dissatisfied with the service.
4. **Fair pricing**: Ensure that your pricing is fair and reflective of the value you provide. Overpricing your services can lead to dissatisfaction among clients, while underpricing may undermine the perceived value of your expertise.
5. **Accessibility**: Consider whether this pricing model makes your services accessible to a broad range of clients. If your rates are too high, you may be excluding potential clients who could benefit from your help but cannot afford it.
6. **Customer satisfaction**: Monitor client feedback to ensure that they're satisfied with the service they receive during these appointments. Address any concerns or issues promptly to maintain a positive reputation.
Overall, selling appointments for short one-on-one help can be a legitimate and valuable service, but it's essential to approach it with integrity, transparency, and a commitment to delivering genuine value to your clients.
Alternative to appointment
The terminology you use to describe the sale of appointments for short one-on-one help can vary depending on your business model and target audience. Here are some options:
1. **Appointments**: This term straightforwardly communicates that clients are booking a specific time slot for one-on-one assistance.
2. **Sessions**: Referring to these sales as "sessions" can convey the idea of a structured interaction where the client receives dedicated help or advice within a defined timeframe.
3. **Consultations**: If the focus is on providing expert advice or guidance, "consultations" may be an appropriate term.
4. **Passes**: Using "passes" suggests a more flexible arrangement where clients purchase a certain number of sessions upfront and can redeem them as needed.
5. **Tickets**: Similar to "passes," "tickets" implies a predetermined number of sessions that the client can use at their discretion.
Ultimately, the terminology you choose should align with your branding, business model, and the expectations of your target audience. It's essential to select terms that clearly communicate the nature of the service and make it easy for clients to understand what they're purchasing.
Assessment sales
Establishing clear pricing and packages for skill assessment services involves structuring your offerings in a way that aligns with the needs of your target audience while also being transparent and easy to understand. Here are some ideas for how you can do this:
1. **Basic, Standard, and Premium Packages**: Offer tiered packages with varying levels of service and features to cater to different client needs and budgets. For example:
- Basic Package: Includes essential skill assessment tools and reports. - Standard Package: Adds more advanced assessment features and customization options. - Premium Package: Offers comprehensive assessment solutions with additional support and consulting services.
2. **Pay-Per-Assessment Model**: Charge clients based on the number of assessments conducted. This can be a straightforward pricing structure, particularly for clients who only need occasional assessments.
3. **Subscription-Based Pricing**: Offer subscription plans where clients pay a monthly or annual fee for unlimited access to your skill assessment platform or a certain number of assessments per month.
4. **Customized Packages**: Allow clients to build their own packages by selecting specific assessment tools, features, and support services based on their unique needs. This customizable approach gives clients flexibility and ensures they only pay for what they need.
5. **Add-On Services**: Offer additional services that clients can purchase alongside their chosen package. This could include things like training workshops, consulting sessions, or custom assessment tool development.
6. **Discounts for Bulk Purchases**: Provide discounts or incentives for clients who purchase assessments in bulk or commit to long-term contracts. This encourages larger purchases and fosters ongoing relationships with clients.
7. **Free Trial or Demo Package**: Offer a free trial or demo package that allows potential clients to test out your assessment tools and services before committing to a paid package. This gives them a chance to experience the value you provide firsthand.
8. **Clear Pricing Tables or Grids**: Present your pricing structure in a clear and visually appealing format, such as a pricing table or grid, that outlines the features included in each package and the corresponding price.
9. **Transparent Pricing Policy**: Clearly communicate your pricing policy, including any additional fees or charges, upfront to avoid confusion and build trust with potential clients.
10. **Tiered Pricing Based on Company Size or Industry**: Adjust your pricing tiers based on the size of the client's organization or the industry they operate in. This ensures that pricing is fair and competitive while still reflecting the value of your services to different types of clients.
By implementing these pricing and packaging ideas, you can make it easier for potential clients to understand the value of your skill assessment services and choose the package that best meets their needs.