Difference between revisions of "CNMCyber practice"

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:''Main wikipage: [[CNM Event Organizer]]''
 
:''Main wikipage: [[CNM Event Organizer]]''
  
: [[CNM Event Organizer]]s practice in organizing [[CNMCyber event]]s, including their preparation, moderation, and post-event activities. Those events that are authorized to practice with are listed on the [[CNMCyber Event Projects]] wikipage. This practice is offered to those [[CNMCyber patron]]s who successfully pass [[CNM Event Organizing Exam]] at the end of ''Bootcamp's'' first quarter. Successful completion of the event organizing practice qualifies the ''Residents'' as [[KSA Certified Event Organizer]]s.
+
: [[CNM Event Organizer]]s practice in organizing [[CNMCyber event]]s, including their preparation, moderation, and post-event activities. Those events that are authorized to practice with are listed on the [[CNMCyber Event-Driven Projects]] wikipage. This practice is offered to those [[CNMCyber patron]]s who successfully pass [[CNM Event Organizing Exam]] at the end of ''Bootcamp's'' first quarter. Successful completion of the event organizing practice qualifies the ''Residents'' as [[KSA Certified Event Organizer]]s.
  
 
===Website developer===
 
===Website developer===
 
:''Main wikipage: [[CNM Website Developer]]''
 
:''Main wikipage: [[CNM Website Developer]]''
  
: [[CNM Website Developer]]s generally practice in [[website project]]s undertaken to develop [[CNMCyber website]]s, including their contents, designs, [[information architecture]]s, [[SEO]], software, and WWW records. Those projects that are authorized to practice with are listed at the [[CNM Website Projects]] wikipage. The ''Developers'' may also be proposed to develop other [[CNMCyber product]]s. This practice is offered to those [[KSA Certified Event Organizer]]s who successfully pass [[CNM Website Development Exam]] at the end of ''Bootcamp's'' second quarter. Successful completion of the website development practice qualifies the ''Residents'' as [[KSA Certified Digital Developer]]s.
+
: [[CNM Website Developer]]s generally practice in [[website project]]s undertaken to develop [[CNMCyber website]]s, including their contents, designs, [[information architecture]]s, [[SEO]], software, and WWW records. Those projects that are authorized to practice with are listed at the [[CNM Website Projects]] wikipage. The ''Developers'' may also be proposed to develop other [[CNMCyber product]]s. This practice is offered to those [[KSA Certified Event Organizer]]s who successfully pass [[CNM Website Development Exam]] at the end of ''Bootcamp's'' second quarter. Successful completion of the website development practice qualifies the ''Residents'' as [[KSA Certified Website Developer]]s.
  
 
===Cloud operator===
 
===Cloud operator===
 
:''Main wikipage: [[CNM Cloud Operator]]''
 
:''Main wikipage: [[CNM Cloud Operator]]''
  
: [[CNM Cloud Operator]]s practice in operating [[CNM Cloud]] including monitoring, analysis, and reporting on states of its components and their development. Those components that are authorized to practice with are listed at the [[CNMCyber Usable]] wikipage. This practice is offered to those [[KSA Certified Digital Developer]]s who successfully pass [[CNM Cloud Exam]] at the end of ''Bootcamp's'' third quarter. Successful completion of the cloud operation practice qualifies the ''Residents'' as [[KSA Certified Digital Operator]]s.
+
: [[CNM Cloud Operator]]s practice in operating [[Opplet]] including monitoring, analysis, and reporting on states of its components and their development. Those components that are authorized to practice with are listed at the [[CNMCyber Usable]] wikipage. This practice is offered to those [[KSA Certified Website Developer]]s who successfully pass [[CNM Cloud Exam]] at the end of ''Bootcamp's'' third quarter. Successful completion of the cloud operation practice qualifies the ''Residents'' as [[KSA Certified Digital Operator]]s.
  
 
===Cyber coordinator===
 
===Cyber coordinator===
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===Activities===
 
===Activities===
: The ''Residents'' develop [[CNMCyber website]]s, organize [[CNMCyber event]]s, operate parts of [[CNM Cloud]], and, generally speaking, coordinate endeavors to develop, sustain, and advance [[CNMCyber product]]s. What exactly the ''Residents'' do is listed in descriptions of the [[#Positions|Positions]].
+
: The ''Residents'' develop [[CNMCyber website]]s, organize [[CNMCyber event]]s, operate parts of [[Opplet]], and, generally speaking, coordinate endeavors to develop, sustain, and advance [[CNMCyber product]]s. What exactly the ''Residents'' do is listed in descriptions of the [[#Positions|Positions]].
  
 
===Assignments===
 
===Assignments===
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===The Cloud===
 
===The Cloud===
:''Main wikipage: [[CNM Cloud]]''
+
:''Main wikipage: [[Opplet]]''
  
: For the purposes of this very wikipage, the ''Cloud'' refers to [[CNM Cloud]], which is the [[information technology]] that powers [[#The Cyber|The Cyber]].
+
: For the purposes of this very wikipage, the ''Cloud'' refers to [[Opplet]], which is the [[information technology]] that powers [[#The Cyber]].
  
 
===The Cyber===
 
===The Cyber===
 
:''Main wikipage: [[CNMCyber]]''
 
:''Main wikipage: [[CNMCyber]]''
  
: For the purposes of this very wikipage, the ''Cyber'' refers to [[CNMCyber]], which is a collection of [[career service]]s that include (a) [[information technology]] called [[CNM Cloud]], as well as (b) support for apprenticeships, internships, and jobs that are organized at the ''Cloud'' specifically or the ''Cyber'' generally. The ''Cyber's'' mission is to build a single-window platform that would responsibly and sustainably provide everyone with a wide range of career services.
+
: For the purposes of this very wikipage, the ''Cyber'' refers to [[CNMCyber]], which is a collection of [[career service]]s that include (a) [[information technology]] called [[Opplet]], as well as (b) support for apprenticeships, internships, and jobs that are organized at the ''Cloud'' specifically or the ''Cyber'' generally. The ''Cyber's'' mission is to build a single-window platform that would responsibly and sustainably provide everyone with a wide range of career services.
  
 
: Whatever the ''Residents'' do shall benefit the ''Cyber''. Among the [[#Outputs|Outputs]], that primarily includes the ''Residents<nowiki>'</nowiki>'' [[#Employability|Employability]].
 
: Whatever the ''Residents'' do shall benefit the ''Cyber''. Among the [[#Outputs|Outputs]], that primarily includes the ''Residents<nowiki>'</nowiki>'' [[#Employability|Employability]].
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===Employability===
 
===Employability===
 
: [[Employability]] of the ''Residents'' is the primary goal of the ''Practice'', so is its most desired output. During their ''Practice'', the ''Residents'' are given numerous chances to earn the following [[employment credential]]s:
 
: [[Employability]] of the ''Residents'' is the primary goal of the ''Practice'', so is its most desired output. During their ''Practice'', the ''Residents'' are given numerous chances to earn the following [[employment credential]]s:
:* '''Certificates''' including [[KSA Certified Digital Developer]], [[KSA Certified Event Organizer]], [[KSA Certified Digital Operator]], and [[Certified Information Technology Project Management Associate]] ([[Certified Information Technology Project Management Associate|CITPMA]]).
+
:* '''Certificates''' including [[KSA Certified Website Developer]], [[KSA Certified Event Organizer]], [[KSA Certified Digital Operator]], and [[Certified Information Technology Project Management Associate]] ([[Certified Information Technology Project Management Associate|CITPMA]]).
 
:* '''Portfolio of work samples'''. All of ''Resident's'' professional activities are tracked and can be presented to a recruiter or potential employer.
 
:* '''Portfolio of work samples'''. All of ''Resident's'' professional activities are tracked and can be presented to a recruiter or potential employer.
 
:* '''Professional recommendations'''. The performance of the ''Residents'' is periodically evaluated; their professional recommendations are available upon request. In addition, the ''Residents'' are encouraged to request professional credentials from other members of the [[#Team|Team]].
 
:* '''Professional recommendations'''. The performance of the ''Residents'' is periodically evaluated; their professional recommendations are available upon request. In addition, the ''Residents'' are encouraged to request professional credentials from other members of the [[#Team|Team]].
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The ''Funnel's'' functions are divided in three groups:
 
The ''Funnel's'' functions are divided in three groups:
# At the '''[[#Top of the funnel|Top of the funnel]]''', [[Careerprise Presence]] presents the ''Practice'' on the market to make potential consumers aware that the ''Practice'' exists and direct them to [[CNMCyber Welcome]], other [[CNMCyber event]]s and resources.
+
# At the '''[[#Top of the funnel|Top of the funnel]]''', [[Careerprise Presence]] presents the ''Practice'' on the market to make potential consumers aware that the ''Practice'' exists and direct them to [[CNMCyber Welcome Session]], other [[CNMCyber event]]s and resources.
 
# At the '''[[#Middle of the funnel|Middle of the funnel]]''', [[Careerprise Literacy]] educates those who considers participation in the ''Practice'', so they can decide whether the ''Practice'' fits their needs and, if so, enroll into [[WorldOpp Orientation]].
 
# At the '''[[#Middle of the funnel|Middle of the funnel]]''', [[Careerprise Literacy]] educates those who considers participation in the ''Practice'', so they can decide whether the ''Practice'' fits their needs and, if so, enroll into [[WorldOpp Orientation]].
 
# At the '''[[#Bottom of the funnel|Bottom of the funnel]]''', [[Careerprise Intouch]] prepares the learners to become the ''Residents'' and be successful while playing the ''Practice''.
 
# At the '''[[#Bottom of the funnel|Bottom of the funnel]]''', [[Careerprise Intouch]] prepares the learners to become the ''Residents'' and be successful while playing the ''Practice''.
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: ''Main wikipage: [[Careerprise Literacy]]''
 
: ''Main wikipage: [[Careerprise Literacy]]''
  
: [[Careerprise Literacy]] shall present deals and address doubts related to the ''Practice'' up to the level of willingness to land it. (c) To educate the "leads" in order to (d) make them "marketing-qualified leads" or "prospects", the [[#Team|Team]] shall use [[personal selling]], [[CNMCyber Welcome]] and [[prospect-education event-section]]s, as well as [[prospect-education websection]]s.
+
: [[Careerprise Literacy]] shall present deals and address doubts related to the ''Practice'' up to the level of willingness to land it. (c) To educate the "leads" in order to (d) make them "marketing-qualified leads" or "prospects", the [[#Team|Team]] shall use [[personal selling]], [[CNMCyber Welcome Video]] and [[prospect-education event-section]]s, as well as [[prospect-education websection]]s.
  
 
: Until the websites are not developed, the core of the ''Literacy'' is [[CNMCyber event]]s. They are the first place where the potential participants may meet the [[#Team|Team]]'s representatives in person.
 
: Until the websites are not developed, the core of the ''Literacy'' is [[CNMCyber event]]s. They are the first place where the potential participants may meet the [[#Team|Team]]'s representatives in person.
 
:* [[CNMCyber This Week]] series to introduce the prospects to the ''Practice'', so they could see what they can expect and what would be expected of them. Previously, some prospects experienced difficulties to understand what the ''Practice'' is while deciding whether they are interested in getting started.
 
:* [[CNMCyber This Week]] series to introduce the prospects to the ''Practice'', so they could see what they can expect and what would be expected of them. Previously, some prospects experienced difficulties to understand what the ''Practice'' is while deciding whether they are interested in getting started.
:* [[CNMCyber Welcome]] to (a) briefly introduce the ''Practice'', (b) address concerns, possibly, in real time, (c) help with registration. Previously, some prospects experienced difficulties to get started. Plus, the earlier onboarding procedure lacked "human-touch" aspect.
+
:* [[CNMCyber Welcome Session]] to (a) briefly introduce the ''Practice'', (b) address concerns, possibly, in real time, (c) help with registration. Previously, some prospects experienced difficulties to get started. Plus, the earlier onboarding procedure lacked "human-touch" aspect.
  
 
===Bottom of the funnel===
 
===Bottom of the funnel===

Latest revision as of 15:52, 6 June 2024

A CNMCyber practice (hereinafter, the Practice) is a job opportunity for those CNMCyber patrons (hereinafter, the Residents) who undergo initial practical training while being matriculated into CNMCyber Bootcamps (hereinafter, the Bootcamp). The Residents practice with documents, technology, and other people, while entering the industry, building their general expertise, and observing what various professions look like.

The Practice encompasses four pre-entry-level Positions. Entry-level jobs usually are offered to those who got trained in a particular profession, but haven't had any experience yet. The Practice is designed for those who haven't necessarily obtained any formal training nor expertise yet, but would like to get those. If the Residents identify their specialties during the Practice, they would be helped in pursuing professional training and landing meaningful job after graduating from the Bootcamp.

The Economic Group develops and markets the Practice for vocation discoverers, soft skills builders, career developers, and employment gap fillers. The Practice is the signature component of CNMCyber.


Positions

There is no single simple indicator by which one can judge whether a person can become a successful professional in a particular job, and, if so, whether that job would attract and motivate him or her. One never knows unless one tries.

As of spring of 2023, The Economic Group offers four consecutive positions to the Residents. They start as Event organizers, continue as Website developers, then practice as Cloud operators, and complete the Practice as Cyber coordinators. The Residents are encouraged to start from scratch and go where ever they dream.

Event organizer

Main wikipage: CNM Event Organizer
CNM Event Organizers practice in organizing CNMCyber events, including their preparation, moderation, and post-event activities. Those events that are authorized to practice with are listed on the CNMCyber Event-Driven Projects wikipage. This practice is offered to those CNMCyber patrons who successfully pass CNM Event Organizing Exam at the end of Bootcamp's first quarter. Successful completion of the event organizing practice qualifies the Residents as KSA Certified Event Organizers.

Website developer

Main wikipage: CNM Website Developer
CNM Website Developers generally practice in website projects undertaken to develop CNMCyber websites, including their contents, designs, information architectures, SEO, software, and WWW records. Those projects that are authorized to practice with are listed at the CNM Website Projects wikipage. The Developers may also be proposed to develop other CNMCyber products. This practice is offered to those KSA Certified Event Organizers who successfully pass CNM Website Development Exam at the end of Bootcamp's second quarter. Successful completion of the website development practice qualifies the Residents as KSA Certified Website Developers.

Cloud operator

Main wikipage: CNM Cloud Operator
CNM Cloud Operators practice in operating Opplet including monitoring, analysis, and reporting on states of its components and their development. Those components that are authorized to practice with are listed at the CNMCyber Usable wikipage. This practice is offered to those KSA Certified Website Developers who successfully pass CNM Cloud Exam at the end of Bootcamp's third quarter. Successful completion of the cloud operation practice qualifies the Residents as KSA Certified Digital Operators.

Cyber coordinator

Main wikipage: CNMCyber Coordinator
CNMCyber Coordinators practice in executing the CNM Agile framework primarily including coordination of its separate endeavors. Those endeavors that are authorized to practice with are listed at the CNMCyber Usable wikipage. This practice is offered to those KSA Certified Digital Operators who successfully pass Information Technology Project Management Exam. The graduating endeavor encompasses the learner's individual plan to land a professional job. Successful completion of the cyber coordination practice qualifies the Residents as Certified Information Technology Project Management Associates (CITPMAs). Graduation from CNMCyber Coordinator's position ends the Bootcamp.

Practice in general

As a pre-entry-level job, the Practice is a subject to local employment laws. Its Outputs, including Compensation and Worker credentials, are described at separate sections of this very wikipage.

Agile approach

Main wikipage: CNM Agile
While in the Practice, the Residents are expected to utilize a development framework called CNM Agile.

Career opportunities

During the Bootcamp, The Cyber provides every Resident with opportunities to:
  1. Start working, initially, in the Practice in order to (a) possess work experience, (b) advance their soft skills, as well as (c) get introduced to various professions practically.
  2. Identify the target profession. The Residents work with documents, technology, and other people, while entering the workforce, building their general expertise, and observing what various professions look like.
  3. Get prepared to get professionally employed. The Team provides all of the interested candidates with free-of-charge training. The Residents are encouraged to start from scratch and go where ever they dream. The package of (a) WorldOpp Orientation, (b) EmployableU Concepts, and (c) CNMCyber Bootcamps is designed to provide the learners with theoretical knowledge and temporarily place them in various Positions within the Practice.
When the target specialty is identified, the Residents outline the professional preparation at Educaship Fellowship and Careerprise Employment package to be further placed in entry-level jobs.

Competencies

No specific knowledge, skills, and abilities are required to begin. Vice versa, the Practice is created to build or refresh so-called soft skills altogether with competencies in technology development, event organizing, cloud operating, and cyber coordination.
CNMCyber Team provides all of the interested candidates with free-of-charge training. This training encompasses three courses, WorldOpp Orientation, EmployableU Concepts, and CNMCyber Bootcamps, as well as technological resources and mentor support. Once again, no prior training and no experience are needed in order to get started.

Hours of practice

The Residents choose both their schedule, They also request their number of practice hours. Rarely, they get more than 20 hours a week to leave enough time for other career activities such as regular employment, vocational training, and looking for an entry-level job. There are no limits on hours of serving as Careerprise contractors outside of the Practice if the Residents choose so.

Schedules

The Residents establish their own work schedules.

Supervision

The Residents work with no supervision. They compose CNMCyber Taskforce, which is the department of the Team that has no chain of command. That means that the Residents are supposed to be their own bosses.
If you need someone to tell you what you are expected to do, you cannot succeed in the Practice. You definitely had the ability to act independently as a child and, most likely, lost it later. Some lose their ability to work independently at schools, at work, or in marriages. Straight "A" students, for instance, usually have harder times while in the Practice than "F" students. "A" students look for well-structured and well-developed assignments with right answers hidden somewhere similarly to how quiz answers are usually hidden in the lecture notes and/or textbook.
Fortunately, one's ability to work independently can be restored if once lost. To succeed, the Residents are encouraged to think themselves as entrepreneurs. Imagine that you are Steve Jobs, Jeff Bezos, Bill Gates, or Elon Musk. You choose your projects, events, components, or endeavors, collaborate with other members of the Team, etc. You take risks in order to dream, define, design, and develop. Many people can suggest you anything good or bad, but no one can serve as your boss.

Work

For purposes of this very wikipage, work refers to work activities of the Residents while they are undergoing the Practice.

Activities

The Residents develop CNMCyber websites, organize CNMCyber events, operate parts of Opplet, and, generally speaking, coordinate endeavors to develop, sustain, and advance CNMCyber products. What exactly the Residents do is listed in descriptions of the Positions.

Assignments

Because the Residents work with no Supervision, they are not given any assignments. The Residents are expected to propose what Tasks they would like to work on and either get their choice to be approved as the Authorized work or not.

Authorized work

Every of the Positions comes with a list of those Tasks that the Customer has authorized for General funding. Alternatively, the Resident may propose own work, which may or may not be authorized for Compensations and/or General funding.

General funding

Any Authorized work comes with general funding, which entails funding to cover necessary purchases from third-parties generally and hiring of Careerprise contractors particularly. For purposes of this very wikipage, the general funding does not include the Compensations that are paid directly to the Resident.

Work approval

On a weekly basis, the Residents propose what they would like to practice with on the upcoming week. The Residents submit their proposals before or during CNMCyber This Week's events. The Residents are welcome to submit their proposals in advance when they would like to get the Customer's pre-approval.

Environment

Customer

Main wikipage: CNMCyber Customer
For the purposes of this very wikipage, the Customer refers to CNMCyber Customer. The Customer provides requirements for future products and covers project budgets. In simple words, the Customer orders CNMCyber products and pays for the ordered production. Out of the goodness of heart and for professional training purposes, the Customer may work as the Resident temporarily as long as the Customer believes that the Resident will someday be able to work independently.

Team

Main wikipage: CNMCyber Team
For the purposes of this very wikipage, the Team refers to CNMCyber Team. The Residents belong to its CNMCyber Taskforce department. Although Careerprise contractors and the Customer are not formally part of the Team, they are important parts of The Cyber development and management.

The Cloud

Main wikipage: Opplet
For the purposes of this very wikipage, the Cloud refers to Opplet, which is the information technology that powers #The Cyber.

The Cyber

Main wikipage: CNMCyber
For the purposes of this very wikipage, the Cyber refers to CNMCyber, which is a collection of career services that include (a) information technology called Opplet, as well as (b) support for apprenticeships, internships, and jobs that are organized at the Cloud specifically or the Cyber generally. The Cyber's mission is to build a single-window platform that would responsibly and sustainably provide everyone with a wide range of career services.
Whatever the Residents do shall benefit the Cyber. Among the Outputs, that primarily includes the Residents' Employability.

Tasks

For purposes of this very wikipage, a task refers to any work task that the Residents shall pursue while they are undertaking their Authorized work.

Commercial tasks

For purposes of this very wikipage, a commercial task is any task that the Residents shall pursue while they are working on those projects, events, components, or endeavors that have paying customers other than CNMCyber Customer. Resident's organizing of an event in which its participants have paid for their participation is an example of the commercial task.

Nonprofit tasks

For purposes of this very wikipage, a nonprofit task is any task that the Residents shall pursue while they are working on those projects, events, components, or endeavors that are offered to the general public at no cost. Resident's contributions to CNM Wiki is an example of the nonprofit task.

Outputs

The Employability of the Residents as the primary target output from the Practice. Additionally, the Residents can be benefited from the Compensations. If so, the Customer looks for improvements of the Cyber products as well.

Work products

The Practice shall result in development, service, and/or improvement of some work products. The Residents choose what products to work on. The Customer pays for any authorized work on commercial products and may pay Compensations for Resident's work on nonprofit CNMCyber products.

Compensations

The Residents may choose to volunteer, i.e. work on Nonprofit tasks or personal projects without any payments. Any authorized work on Commercial tasks is compensated. That compensation may come in one or more of four forms:
  • Wages, which are work compensations paid on the hourly basis. As a rule, these wages are nominally low to motivate the Residents to look for better-paid jobs. Although availability of wages depends on the budget, the Customer is committed to compensate any authorized work of any Resident.
  • Profit share, which is a share of the profit obtained from paying customers other than CNMCyber Customer. That payment is contingent on profit. Transferring a half of the income from the paid event that the Resident organized is an example of that profit sharing.
  • Stipend, called WorldOpp stipend, which is a nominal monetary award designed primarily to compensate undefined expenses of the Residents.
  • Expense reimbursement, which are payments to reimburse the Resident's expenses, mostly, Internet access and power stations where they are needed.

Employability

Employability of the Residents is the primary goal of the Practice, so is its most desired output. During their Practice, the Residents are given numerous chances to earn the following employment credentials:
Beyond employment credentials, the Residents get access to professional networks, which are most valuable with regards to job landing in a few economy sectors. Finally, CNMCyber and WorldOpp Pipeline provide the Residents with monetary and non-monetary resources such as modern technologies and workspace.

Landing the Job

Competencies to begin

No specific knowledge, skills, and abilities are required to begin. As long as the candidates are able to read, ask questions, understand answers, and act without fears of failure, they shall be successful. Once again, neither prior professional training nor experience is needed in order to get started.

How to start

Are you interested in getting started as the Resident? A CNM Website Developer is the introductory-quarter position and we respectfully ask you to consult the CNM Website Developer wikipage.

Target audiences

The Team believes that, besides the Bootcamp learners, a few audiences can get benefited from the Practice. They are:
  1. Vocation discoverers such as middle- and high-school students, as well as someones else who consider what profession they would like to pursue. While serving as Residents, they will be exposed to a variety of professions and can pick up their own one.
  2. Skills builders. The Practice by itself delivers valuable practical experience and build-up of soft skills to the Residents.
  3. Career developers. Over its years, The Cyber witnessed many successes of people who transitioned from one industry and/or profession to other ones. Normally, one employer utilizes a limited scope of processes and technologies; consequently, scopes of competencies of its employees are limited as well. Someones who are currently employed, but would like to obtain wider skill-sets, may dedicate few hours a week, month, or even a year to explore something new in their industries and/or professions or outside of those.
  4. Employment gap fillers. Those who need to drop out from the formal workforce, for instance, due to medical or family issues, may utilize the Practice to fill in employment gaps.

Recruiting the Residents

Careerprise Funnel is used to recruit potential Residents and keep the existing Residents engaged. In 2023, recruitment operations are expected in Kenia, Pakistan, Ukraine, and the United States.

The Funnel's functions are divided in three groups:

  1. At the Top of the funnel, Careerprise Presence presents the Practice on the market to make potential consumers aware that the Practice exists and direct them to CNMCyber Welcome Session, other CNMCyber events and resources.
  2. At the Middle of the funnel, Careerprise Literacy educates those who considers participation in the Practice, so they can decide whether the Practice fits their needs and, if so, enroll into WorldOpp Orientation.
  3. At the Bottom of the funnel, Careerprise Intouch prepares the learners to become the Residents and be successful while playing the Practice.

Top of the funnel

Main wikipage: Careerprise Presence
Careerprise Presence shall attract attention of potential candidates and build their awareness about the Practice up to the level of willingness to learn more about it. (a) To find "unawares" or someones who are unaware of the Practice, but might be interested in pursuing it for themselves or someones else in their networks, in order to (b) make them "leads", the Team shall use advertising, lead-generation event-sections, lead-generation websections, marketing outlets, public relations (PR), publicity, and/or search engine optimization (SEO).

Middle of the funnel

Main wikipage: Careerprise Literacy
Careerprise Literacy shall present deals and address doubts related to the Practice up to the level of willingness to land it. (c) To educate the "leads" in order to (d) make them "marketing-qualified leads" or "prospects", the Team shall use personal selling, CNMCyber Welcome Video and prospect-education event-sections, as well as prospect-education websections.
Until the websites are not developed, the core of the Literacy is CNMCyber events. They are the first place where the potential participants may meet the Team's representatives in person.
  • CNMCyber This Week series to introduce the prospects to the Practice, so they could see what they can expect and what would be expected of them. Previously, some prospects experienced difficulties to understand what the Practice is while deciding whether they are interested in getting started.
  • CNMCyber Welcome Session to (a) briefly introduce the Practice, (b) address concerns, possibly, in real time, (c) help with registration. Previously, some prospects experienced difficulties to get started. Plus, the earlier onboarding procedure lacked "human-touch" aspect.

Bottom of the funnel

Main wikipage: Careerprise Intouch
Careerprise Intouch shall serve to enroll the candidates into WorldOpp Orientation, and, further, into EmployableU Concepts and CNMCyber Bootcamps, support their preparation to become the Resident, their Practice, and graduation from it, as well as engage them in activities of The Cyber. (e) To support the "marketing-qualified leads" in order to (f) make and keep them "sales-qualified leads" or "customers". The Team shall use customer support, help desk, purchase websections, stakeholder communications, and/or UX design.

History

Main wikipage: CNMCyber history